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The Edge

Connect with the people and ideas reshaping higher education, written by Goldie Blumenstyk. Delivered every other Wednesday. To read this newsletter as soon as it sends, sign up to receive it in your email inbox.

March 12, 2019
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From: Goldie Blumenstyk

Subject: 4 Ideas for Improving Education From The Chronicle’s 2019 ‘Shark Tank’

Hi. I’m Goldie Blumenstyk, a senior writer at The Chronicle of Higher Education, covering innovation in and around academe. Subscribe here. Here’s what I’m thinking about this week:

Shark Tank …

Let’s start with a disclaimer: Vetting the pitches for our Shark Tank: Edu Edition at SXSW EDU is an utterly unscientific process. The goal is to unearth some interesting ideas and have some fun exploring their pros and cons.

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Hi. I’m Goldie Blumenstyk, a senior writer at The Chronicle of Higher Education, covering innovation in and around academe. Subscribe here. Here’s what I’m thinking about this week:

Shark Tank …

Let’s start with a disclaimer: Vetting the pitches for our Shark Tank: Edu Edition at SXSW EDU is an utterly unscientific process. The goal is to unearth some interesting ideas and have some fun exploring their pros and cons.

Having now done that for five years (coverage of past installments appears here, here, here, and here), I realize that it also provides a window into some of the things that bug folks about higher education.

For the 2019 version, three professors and one instructional designer came to Austin, Tex., last week and braved the friendly grilling by one newbie “shark,” Catharine Bond Hill of Ithaka S+R, and two veterans — Paul Freedman, co-founder and CEO of the Entangled Group, and me. My colleague Scott Carlson was the M.C.

For their effort, we offered the contestants no money — just plenty of free critiques and advice. Oddly, they actually seemed to appreciate it. Here’s how their pitches shaped up.

Kristen Slack: A social network dedicated to the craft of teaching

The pitch: Slack, a professor of social work at the University of Wisconsin at Madison, recognized that professors create “a lot of cool things” in the process of teaching their courses, but found “no go-to place for sharing” these unpublished lectures, podcasts, rubrics, and the like. So she took out a second mortgage on her house to finance the development of Prof2Prof, a social-networking site that lets faculty members share teaching materials with one another. The idea is not just to help professors reach beyond “our immediate networks” for teaching ideas, but also to create an new educational ecosystem. “Most faculty teach,” she told us. “I wanted to create a platform that elevated that contribution to higher education on par with research.”

The sharks’ take: We all loved the idea. We just wondered whether it would be used. Hill asked if the site would include features that let members rate the content. Slack said there is a way to give feedback, but she decided against public-facing ratings, fearing they would dissuade people from sharing their work. The site is free for professors, but Slack plans to generate revenue from advertisements from publishers and others. It has only about a thousand members now, but according to Slack, there’s “a big jump in activity in July.” Freedman, whose firm invests in educational companies, noted that Slack’s biggest challenge would be to get enough activity on the site to make others want to join it too, and to provide robust-enough tools to help professors find what they care about.

Edna O. Schack: A plan to flip the curriculum to delay general education

The pitch: Schack, a professor of mathematics education, has taught at Morehead State University for 32 years. She proposed rethinking the curricula so that students could take their more practical courses first, maybe even earning a certificate, before digging into general education. An approach like this, she said, could help regional public institutions like hers find their niche in an increasingly competitive market.

The sharks’ take: Mixed enthusiasm. Freedman, who has argued for this idea himself, said he thought it would appeal to students for whom “paying for food and paying for rent” is the first priority. But he noted that it’s not a simple switch: “You have to convince the math faculty that the HVAC certificate is of equal value to these things that they’ve been teaching for years.” (He wasn’t saying that it was or wasn’t, but you get the point.) Hill suggested that a curricular flip could be accomplished with more deliberate thinking about a pathway that begins with a certificate — the same “certificate first” idea now being championed by the folks at BYU-Pathway Worldwide. As I told Schack in Austin, if she was looking for allies for her cause, she should start with them.

Alan Cheville: A new approach to higher ed, straight out of Dungeons & Dragons

The pitch: Arguing that nothing in higher education could change “unless you change the underlying structures,” Cheville, a professor of electrical engineering at Bucknell University, declared that his idea was to “change that structure through Dungeons & Dragons.” He wasn’t actually pitching the game. Instead he proposed replacing traditional courses with the principles of role-playing games, giving students the chance to develop agency by going through a series of quests. “Quests, unlike courses, are not linear. They’re circular. They’re personalizable,” he said. He confessed a big problem with his grand plan: Personalization might not come cheap. “I need an eccentric billionaire for this idea,” he told us.

The sharks’ take: Forget the billionaire and start trying the idea out now. To Hill, Freedman, and me, the idea seemed a lot like project-based learning, an approach many institutions are already incorporating into their curricula. It also reminded me of the way Olin College of Engineering operates and of the ideas in the book A New Culture of Learning. Cheville, however, said his approach involves more than just building quests into an existing curriculum. Students, he said, deeply understand how to navigate these games, “while many people get lost in the structure of higher ed.”

Stefy Cohen: Matching mentors with online courses to teach entrepreneurship

The pitch: Cohen, an instructional designer and recent graduate of Harvard Graduate School of Education, believes fervently that entrepreneurship “is where it’s at” for starting both business and social ventures. She outlined her master-class-meets-makerspace plan for Nueva Escuela, an institution she wants to start next year in her home country of Panama. It would blend online courses, co-designed by accomplished professionals, with weekly mentor-led hands-on classwork.

The sharks’ take: Why just Panama? Each of us admired elements of this idea. Freedman questioned whether it would fly in the executive-education market for business courses, where brand-name colleges tend to do better because the appeal of those programs is “a lot about the signaling.” Cohen noted that in Panama, she was already a bit of a brand herself; she’s even hosted an entrepreneurship TV show there. I questioned how the mentors would be vetted, because not all mentors are equal. She said the mentors would be peers of the students but with a bit more experience, so they would be relatable. By the time Cohen was done we were all wishing she’d consider offering at least a mini-version of this idea in the United States too. As Hill said, in American higher education, “a course like this would add real value.”

Quote of the week.

“The industry was on its heels, but they’ve been given new life by the department under DeVos.”

Eileen Connor, director of litigation at Harvard Law School’s Project on Predatory Student Lending, in a New York Times story describing the U.S. Department of Education’s agenda of deregulating for-profit colleges and making it easier for them to convert to nonprofit status and avert some federal oversight.

Got a tip you’d like to share or a question you’d like me to answer? Let me know at goldie@chronicle.com

Innovation & TransformationAdmissions & EnrollmentLeadership & Governance
Goldie Blumenstyk
The veteran reporter Goldie Blumenstyk writes a weekly newsletter, The Edge, about the people, ideas, and trends changing higher education. Find her on Twitter @GoldieStandard. She is also the author of the bestselling book American Higher Education in Crisis? What Everyone Needs to Know.
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