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Bottom Line: Fake Infomercial for ‘For Profit Online University’ Satirizes Higher Ed

Following the money in higher education.

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Fake Infomercial for ‘For Profit Online University’ Satirizes Higher Ed

By  Andy Thomason
December 19, 2013

At first blush, it might seem like an ad for another online university you haven’t heard of. But “Let’s Profit Off Each Other” is, in fact, the slogan of the fictional “For Profit Online University"—the subject of an 11-minute parody infomercial that, according to the blog

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At first blush, it might seem like an ad for another online university you haven’t heard of. But “Let’s Profit Off Each Other” is, in fact, the slogan of the fictional “For Profit Online University"—the subject of an 11-minute parody infomercial that, according to the blog Splitsider, was created by former writers for The Onion, a satirical website, and has been airing at 4 a.m. recently on the cable-television channel Adult Swim.

And it’s quite brutal. Some of the gags: FPOU is “proudly unaccredited,” and its students use proprietary online “thoughtcoins” to download facts, purchase “class points,” and buy sandwiches from Panera Bread. FPOU’s enrollment policy? “Technically, if you have a credit card, you’re already enrolled.” Faculty? “Don’t like your professor? Our instructors are easy to replace because they’re spread across the whole world. And they have no way to contact each other.”

Traditional universities aren’t spared, either. For instance, an FPOU transfer student’s testimonial about his bricks-and-mortar college experience: “There were constant sexual assaults, suicides, and building collapses.” FPOU, in turn, promises to do away with “crumbling campuses, full of corrupt, anti-Israel professors.”

https://www.youtube.com/watch?v=WmRxJEqgdWA#t=2

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Andy Thomason
Andy Thomason is an assistant managing editor at The Chronicle and the author of the book Discredited: The UNC Scandal and College Athletics’ Amateur Ideal.
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