Skip to content
ADVERTISEMENT
Sign In
  • Sections
    • News
    • Advice
    • The Review
  • Topics
    • Data
    • Diversity, Equity, & Inclusion
    • Finance & Operations
    • International
    • Leadership & Governance
    • Teaching & Learning
    • Scholarship & Research
    • Student Success
    • Technology
    • Transitions
    • The Workplace
  • Magazine
    • Current Issue
    • Special Issues
    • Podcast: College Matters from The Chronicle
  • Newsletters
  • Events
    • Virtual Events
    • Chronicle On-The-Road
    • Professional Development
  • Ask Chron
  • Store
    • Featured Products
    • Reports
    • Data
    • Collections
    • Back Issues
  • Jobs
    • Find a Job
    • Post a Job
    • Professional Development
    • Career Resources
    • Virtual Career Fair
  • More
  • Sections
    • News
    • Advice
    • The Review
  • Topics
    • Data
    • Diversity, Equity, & Inclusion
    • Finance & Operations
    • International
    • Leadership & Governance
    • Teaching & Learning
    • Scholarship & Research
    • Student Success
    • Technology
    • Transitions
    • The Workplace
  • Magazine
    • Current Issue
    • Special Issues
    • Podcast: College Matters from The Chronicle
  • Newsletters
  • Events
    • Virtual Events
    • Chronicle On-The-Road
    • Professional Development
  • Ask Chron
  • Store
    • Featured Products
    • Reports
    • Data
    • Collections
    • Back Issues
  • Jobs
    • Find a Job
    • Post a Job
    • Professional Development
    • Career Resources
    • Virtual Career Fair
    Upcoming Events:
    College Advising
    Serving Higher Ed
    Chronicle Festival 2025
Sign In
Wired Campus circle logo

Wired Campus

The latest on tech and education.

Group Aims to Help Conservative Parents Counter ‘PC Indoctrination’ at Colleges

By Steve Kolowich March 17, 2013
photo(39)

National Harbor, Md. — Conservatives have long complained about a perceived liberal bias in higher education, and conservative parents might be especially irked to think that they are paying thousands of dollars in tuition only to have their children turned against them by a bunch of radical professors.

To continue reading for FREE, please sign in.

Sign In

Or subscribe now to read with unlimited access for as low as $10/month.

Don’t have an account? Sign up now.

A free account provides you access to a limited number of free articles each month, plus newsletters, job postings, salary data, and exclusive store discounts.

Sign Up

photo(39)

National Harbor, Md. — Conservatives have long complained about a perceived liberal bias in higher education, and conservative parents might be especially irked to think that they are paying thousands of dollars in tuition only to have their children turned against them by a bunch of radical professors.

Jim Van Eerden has come up with a resource that he says will give conservative parents a chance to counteract any liberal indoctrination of their children before it happens. His plan would let parents deposit tuition money into a “scholarship” that would go to a child’s college only after the student had passed one or more short online courses offering a “more balanced” take on various issues.

Mr. Van Eerden, who serves as an “entrepreneur in residence” at Grove City College, a Christian college in Pennsylvania, has opened a nonprofit Web site, FreeThinkU, that offers almost 30 free “courses”—each designed to last only a few hours, culminating in a multiple-choice quiz—on topics such as global warming, the Second Amendment, and American exceptionalism.

ADVERTISEMENT

The courses draw their content from a number of sources, including conservative think tanks such as the Heritage Foundation, the Leadership Institute, and the Competitive Enterprise Institute.

The idea, said Mr. Van Eerden, is that rather than paying their children’s tuition outright, parents and grandparents will sponsor scholarships through FreeThinkU. In order to unlock the scholarship funds, their college-going progeny will have to take a series of FreeThinkU courses—perhaps “Hedonism: Eat, Drink, and Be Merry?” or “Are You Grateful?”—then pass comprehension quizzes.

That type of arrangement, called an “UP! Scholarship,” will become available to concerned parents and grandparents this spring for a $76 membership fee.

Members can set up other scholarships as well, such as funds aimed at students at particular universities. FreeThinkU believes it can harness money that alumni might have donated to their alma maters, and instead get them to sponsor scholarships that would send current students through FreeThinkU courses, rewarding the students with money for tuition.

“Instead of trying to raise our own independent scholarship money, we’re saying, ‘Listen, don’t you already want to make a gift to Yale? Just make it through this platform,’” said Mr. Van Eerden.

ADVERTISEMENT

“I think that it’s entirely possible that some institutions will not be particularly excited about what we’re doing,” he added.

Mr. Van Eerden, along with his parents, his son, and other assorted relations and supporters, was promoting FreeThinkU on Friday here in the exhibit hall of the Conservative Political Action Conference, enticing passers-by with warm smiles and peppermint candy.

“There’s an intergenerational gap between the older generation and the collegiate generation, not only ideologically but technologically as well,” said Richard Van Eerden, Jim’s father, who is a co-founder of FreeThinkU. This is a way members of the older generation can try to bridge that gap, he said.

“Mom and Dad are paying a certain portion of their kids’ college, and so they’re just putting some strings on it and saying, ‘Look, here’s your portion that we’re providing, but this is what I want you to do to earn it,’” said the elder Mr. Van Eerden. “It’s a hand up instead of a handout.”

Richard Van Eerden and his wife, Donna, were not shy about their goal of counterbalancing what they see as a professoriate keen on “jamming the liberal party line down their [students’] throats.”

ADVERTISEMENT

But Jim Van Eerden was less eager to cast FreeThinkU’s mission in political terms. Notwithstanding the organization’s conservative affiliations and hostility toward “PC indoctrination” on many campuses, he insisted that his main problem with higher education was that it fails to ingrain students with critical-thinking skills.

“Most campuses do not” promote critical thinking, reads the organization’s mission statement. “We help explain politically correct opinion, and present the opposing point of view. Why? So you can make up your own mind.”

We welcome your thoughts and questions about this article. Please email the editors or submit a letter for publication.
Share
  • Twitter
  • LinkedIn
  • Facebook
  • Email
About the Author
Steve Kolowich
Steve Kolowich was a senior reporter for The Chronicle of Higher Education. He wrote about extraordinary people in ordinary times, and ordinary people in extraordinary times.
ADVERTISEMENT
ADVERTISEMENT

More News

Protesters attend a demonstration in support of Palestinian activist Mahmoud Khalil, March 10, 2025, in New York.
First-Amendment Rights
Noncitizen Professors Testify About Chilling Effect of Others’ Detentions
Photo-based illustration of a rock preciously suspended by a rope over three beakers.
Broken Promise
U.S. Policy Made America’s Research Engine the Envy of the World. One President Could End That.
lab-costs-promo.jpg
Research Expenses
What Does It Cost to Run a Lab?
Research illustration Microscope
Dreams Deferred
How Trump’s Cuts to Science Funding Are Derailing Young Scholars’ Careers

From The Review

Vector illustration of a suited man with a pair of scissors for a tie and an American flag button on his lapel.
The Review | Opinion
A Damaging Endowment Tax Crosses the Finish Line
By Phillip Levine
University of Virginia President Jim Ryan keeps his emotions in check during a news conference, Monday, Nov. 14, 2022 in Charlottesville. Va. Authorities say three people have been killed and two others were wounded in a shooting at the University of Virginia and a student is in custody. (AP Photo/Steve Helber)
The Review | Opinion
Jim Ryan’s Resignation Is a Warning
By Robert Zaretsky
Photo-based illustration depicting a close-up image of a mouth of a young woman with the letter A over the lips and grades in the background
The Review | Opinion
When Students Want You to Change Their Grades
By James K. Beggan

Upcoming Events

Chronfest25_Virtual-Events_Page_862x574.png
Chronicle Festival: Innovation Amid Uncertainty
07-16-Advising-InsideTrack - forum assets v1_Plain.png
The Evolving Work of College Advising
Lead With Insight
  • Explore Content
    • Latest News
    • Newsletters
    • Letters
    • Free Reports and Guides
    • Professional Development
    • Events
    • Chronicle Store
    • Chronicle Intelligence
    • Jobs in Higher Education
    • Post a Job
  • Know The Chronicle
    • About Us
    • Vision, Mission, Values
    • DEI at The Chronicle
    • Write for Us
    • Work at The Chronicle
    • Our Reporting Process
    • Advertise With Us
    • Brand Studio
    • Accessibility Statement
  • Account and Access
    • Manage Your Account
    • Manage Newsletters
    • Individual Subscriptions
    • Group and Institutional Access
    • Subscription & Account FAQ
  • Get Support
    • Contact Us
    • Reprints & Permissions
    • User Agreement
    • Terms and Conditions
    • Privacy Policy
    • California Privacy Policy
    • Do Not Sell My Personal Information
1255 23rd Street, N.W. Washington, D.C. 20037
© 2025 The Chronicle of Higher Education
The Chronicle of Higher Education is academe’s most trusted resource for independent journalism, career development, and forward-looking intelligence. Our readers lead, teach, learn, and innovate with insights from The Chronicle.
Follow Us
  • twitter
  • instagram
  • youtube
  • facebook
  • linkedin