Your college is bustling and brimming with talent, but it’s in a traditionally distressed downtown or a rural Nowheresville. How do you get the word out to students who would thrive there?
-
Idea LabHow to Market a College in a Troubled Locale
Detroit’s reputation lags behind its rebirth, but the University of Detroit Mercy and Wayne State University do appeal to Generation Z. -
News
How a College in a Sleepy Town Energized Itself
Culver-Stockton changed the middle of nowhere to its own distinctive somewhere. -
The Review
Tips on Making the Most of Your College’s Location
Enrollment-management professionals suggest how a college in a less than ideal place can strengthen its appeal to prospective students.
